Everything in NEO ESSENTIAL, plus:

1.        Generating PR and Belief

2.        Pricing Strategy

3.     Purpose and Authenticity

4.      Personalisation and Relevance

5.      Emotional Decision-Making

6.      Ethics and Social Responsibility

7.      Navigating Distrust

8.      Storytelling as a Strategy

9.      Channel and Media Preferences

10.  Marketing Action Plan

• Digital NEOs +: Access to NEOs + Super NEOs (top 50% of NEOs by value)

(Options – additional cost)

• NEO-GEO Mapping: Visualise NEO concentration in any location – where to put your next store, branch, outdoor ads, local area campaign, etc.

• Performance Dashboards: Monitor and measure NEO engagement.

• Advanced Ad Copy: Creation Tools with the option for NEO Studio expert assistance.

• Advanced Content Creation: Tools, including brochures and videos for Social and YouTube.