Want to see what happens when you stop wasting money on the wrong customers?

“We were burning through our ad budget on Meta, showing skincare ads to everyone and anyone. Sound familiar? That’s when we worked with Dr Ross Honeywill to apply his NEO framework – a psychographic approach that targets customer mindset, not demographics.

In this podcast episode, Ross joins me and, together, we pull back the curtain on exactly what we implemented at Indagare Beauty. No fluff, no theory – just the real strategies, the mistakes we made, and the actual numbers.”

Cath Langman, owner of Indagare Natural Skincare